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Storytellers! Create an interactive music film! Tribeca Interactive & Interlude: A Music Film Challenge *3/27 Deadline


Attention storytellers: starting today, you are invited to create an interactive music film for songs by Damon Albarn, Aloe Blacc, and Ellie Goulding, with the winning videos showcased at TFF2014!

Tribeca Film Festival®, The Lincoln Motor Company®, Interlude and are pleased to announce the launch of “Tribeca Interactive: A Music Film Challenge” at the 2014 Festival.

Digital storytellers can create an interactive music film from their choice of three music tracks: “Heavy Seas of Love” by Damon Albarn from his forthcoming album; “Ticking Bomb” by Aloe Blacc, or “Dead in the Water” by Ellie Goulding. A jury will select finalists for each of the three music tracks, with the artists aiding the jury to select the winner for each of their respective songs.

The winning entry will be aligned with Damon Albarn’s “Everyday Robots” album official campaign, Aloe Blacc’s “Lift Your Spirit,” and Ellie Goulding’s “Halcyon Days” respectively. Submissions close on March 27 with the winning filmmakers receiving $10,000 each and a trip to attend the Tribeca Film Festival.

To participate, filmmakers must use Treehouse – Interlude’s self-service authoring suite – to create an interactive music film set to one of the three songs. With Treehouse’s  interface, participants can design their interactive music films in a multi-branch, multi-layered, tree-structured style, which will allow viewers to play an active role in the storytelling process.

Genero will also leverage its community and engage filmmakers from across the world who have made official music videos for artists, including Moby, David Lynch, Duran Duran, Muse, David Guetta, and many more.

Go to for all the details on how to enter.

TFF will showcase the finalists’ films during the Tribeca Online Festival and display them throughout Festival venues and lounges via interactive kiosks, in addition to the Challenge website. Questions regarding submissions may be directed to

About Interlude

Interlude is a digital media company that designs, develops and markets interactive video technology. Treehouse is Interlude’s self-serve authoring suite that enables all video creators, whether enthusiasts or professionals, to create interactive videos. Founded by Israeli musician Yoni Bloch and his band, Interlude is backed by Sequoia Capital, Intel Capital, NEA, Marker and Innovation Endeavors.

About connects music artists with a global community of over 250,000 filmmakers, providing a platform for artists to find video directors or generate amazing videos, while giving filmmakers access to career-changing opportunities. The Genero community has created over 5,000 videos, including official videos for Moby, M83, James Brown, Muse, John Mayer, Duran Duran, David Bowie, The Flaming Lips, Tricky, Ringo Starr, David Guetta, Passion Pit, Linkin Park, Bingo Players, Steve Aoki, alt-J, Owl City and many more.


February 3, 2014 - Posted by | BUSINESS, CULTURE, ENTREPRENEURS, FILM, opportunity, TECHNOLOGY, We Recommend | , , , , , , , , , , , , , , , , , , , , , , , , , , ,


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